Chapter 1. The story Once upon a time there was a scorpion on the shore of a river. He sees a frog and ask her to take him on the other part of the river, because he cannot swim. The frog tells him: “But you are a scorpion. You will sting me and I will … Read more
A website we did, Eriksen Translations, won Gold at Marcom Awards. Great news 🙂
You would say that a business client would not care if the contact phone is normal cost or not. You would say that offering a free infoline for a B2B would not make any difference because the business clients are used to call any type of phone, including international Well, is not so. Having a … Read more
This summer, the USA vice-president, Mr. Joe Biden pay a visit to Romania for 24h. As a co-founder of StartEvo, I was fortunate to meet him and exchange a few words. We thank for this opportunity to the US Embassy. We tried to film him for StartEvo as well, but the protocol did not allow … Read more
59sec (our beloved start-up that helps companies to answer leads under 59 seconds to boost conversion rates) won last night a VERY important prize! 2nd place at Webstock 2014, the biggest Romanian Social Media event. This is the second prize we won in September alone. The first one was #1 at Startup Sauna Bucharest. 🙂
Yesterday I’ve been to MID (Marketing In Direct) event, at the Diplomats Club in Bucharest. Great event, with some great/weird/creative speakers. Quite different versus what I expected, but with a lot of added value, at least for me. 🙂 Just a few learnings: – try to reduce the fixed costs and always transfer them to … Read more
Hey iPhone user. Are you in a mood for a stupid game, with vast psychologically connotations? 🙂 We uploaded last week a new game on App Store, only for iPhones, up to 5, with an original concept: Zombie Career. So, basically, you are a green and scary zombie, that wants to advance in his career … Read more
We are very happy! One of our sites that we developed last year, Eriksen Translations Inc, is a winner at Stevie Awards (Best Overall Web Design, Bronze). It was a very nice project and the client was super 🙂 Thanks to the whole team!
On September 26 we will be as always at Webstock (powered by Vodafone), this time competing with 59sec. Why we go there? – to learn new stuff (after all, is one of the biggest industry events in this part of the world) – to socialize – to compete, maybe we’ll win something, like we won 2nd … Read more
For me it matters a lot the PREDICTABILITY. Predictability makes me calm. It helps us, as a business, not to go bankrupt. Predictability helps our clients to trust us when we promise something. It helps our employees to know that they will get the money at the end of the month, no matter what. Being … Read more
Ever wondered how many clicks you get by being higher or lower on Google results? Of course, it’s kind of obvious that mostly nobody are searching on page 2, 3 and so on, unless what they do not find what they are searching for… So they dig in. But, in the vast majority of the … Read more
Let me tell you a story. When we launched in alpha 59sec.com, we also launched a live demo: http://www.59sec.com/test/ with a simple (subscriber role) test user: http://www.59sec.com/test/wp-login.php user: test pass: 123456789 In one sunny day, we figure it out that we cannot login on this test account, and also NONE of the clients who wanted … Read more
4 nice pieces of feedback received. So, even if they’re in Romanian, we can brag with them 🙂 (we did a small activation with our partner, PayU Romania, and we helped for free some small online businesses! ——————- Urmare a campaniei initiate de partenerul nostru PayU am apelat la serviciile de consultanta oferite de catre … Read more
We live in a world where people DO NOT trust each other. Why should I give you my money, my credit card? What if you are a crook? What if I will feel sorry that I trusted you? Who are you? Why should I trust you? Why should I pay 10% more than other competitors … Read more
Because it usually seems that it does not pay off 🙂 Why? Because the conversion rate of a new business is much lower. “Greenhorns” are making a lot of mistakes that translate in much higher chances to screw it up. Doing a marketing campaign for a already established company, with a lot of elements to … Read more