One of our clients, Eco-Rom Ambalaje (#1 in recycling in Romania), launched this month a campaign, with a strong call2action. Colecteaza Selectiv (http://colecteazaselectiv.ro).
50 bikes as prizes. 3 bikes for the most influencing bloggers + 30 tshirts made from recycled PET. As the campaign ends on October 3rd, we’ll give more nice results after that. Excellent results so far.