RAID crash causes dissapearance of my last two posts

A very annoying thing happen friday. Elvsoft, one of my Romanian hosting providers, just had a Raid HDD that crashed, so all posts that had been written that day did not saved. Even they’ve been very prompt in solving the error, still was annoying. I just realized once again, if necessary, the importance of backup....

Why I love the hackers, the virus creators and the (some) online crooks and spammers

I love them because they most of them they are very creative. Sometimes they demonstrate a huge lateral thinking that makes you say WOW. The all time favorite: the seller of unbelievable ultra cheap inflatable woman. Do u know the story? ­čÖé A guy sold┬á several inflatable woman at incredible low price. The shocked buyers posted nice reviews that the product is awesome. The rest of buyers started to buy like hell the product. Obvious the guy did not had the products. Then very polite sent an email to all saying that due various problem, the supplier cannot cope with demand so he does not had the products. BUT he will return the money, via check, sent to the local bank. He sent the check where he wrote in clear: “Return for inflatable woman, thick lips, large chicks, kinky, etc – full description”. So very few of the person dared to present themselves at the bank to collect back the money...

Yahoo better than Google

In the past weeks for some of the advertising campaigns we manage for US/Canada we saw that yahoo brings more ROI than google. The number of searches are clear in favour of Google. But the competition is so high on google that for some keywords you better have hyper conversion rates. While yahoo has much fewer serches, but they deliver excellent results. Even after paying 2x more money for click on google we still get better results from yahoo. So, I must say I love yahoo. ­čÖé PS. Microsoft really...

Is anchor link still relevant in SEO? And why?

Any SEO expert (me included) will tell you that is critical to have links from other valuable sites, preferably on self-descriptive anchors, based on what you want to be found after. This is one of the most important things in SEO. It’s proven. It works. But, there is a “but”… I have a question, for google. Almost nobody in normal language, in a normal site, will not put a link on an generic anchor in a web page. In most cases is unnatural. If the site X is so good it worth mention, I will say WHY is good and I will put a link to it, on one of the two following formats: http://www.google.com or Google. It is highly unlikely to put in the text page “bla bla bla search engine bla bla bla”. Correct? So, nobody will put the link on the anchor that site X desires it, unless: a. it’s a requested link (link exchange, paid link, etc) b. the site owner has too much time on his hands and is web savvy. If this supposition is true, than why google pays so much attention to the right anchors? Maybe it should pay more attention to the words from the vicinity of the link than to the anchor itself. Or maybe the a + b cases are enough for Google to give them so much credit. Maybe there are far more people using anchors than I think, what is making this a large number event that google is using it. Maybe google analyze it this fact very carefully and he decided that indeed is ok. Or...

What do you want? Fame or Fortune?

Last year, I wrote a very interesting article on my Romanian Blog, regarding innovation versus duplication. And the conclusion was that from business model point of view, for small players it makes more sense to copy then to innovate (not a very politically correct opinion, but I don’t care of being cucher). Here is the link. While looking deeper into the subject for online, I saw that in Romania,┬á like anywhere in the world, the online is split between some stars, looking for fame, looking to come up with an innovative idea (or to copy it and look innovative) and the workhorses, that wants to sell stuff via net, looking for money. The innovators are looking for fame mainly, or let’s say they want to brag with wow things. While “workers” doing generic stuff, are making the money, with an incomparable higher rate of success than the first category. At a team building at Coca-Cola, in Serbia, several years ago, when I took a promise that I will be more creative that I use to be, everybody started to laugh. And I was very puzzled. The answer was: “you are too creative already. You need more vertical thinking, not lateral thinking” (see de Bono books). In my case, I am a fortune guy, but with strong getaways in the innovation area, looking for intellectually challenging stuff, just not to get...
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